Best Teeth Whitening Toothpaste (2024)

Written by: Icy Bear Dental Care

Published on: March 19, 2024

Introducing Icy Bear Dental's Teeth Whitening Toothpaste, an absolute STAPLEin your oral care collection. This product is infused with real diamonds for a unique touch of luxury.
At Icy Bear Dental, we’re known for pushing the boundaries of innovation, and our Award-winning Diamond Dust Teeth Whitening Toothpaste is no exception. This toothpaste is made with high-quality ingredients and it’s no wonder why it’s won 5 awards and stocked in Harrods! It offers more than just oral hygiene; it provides a luxurious experience that enhances your daily routine, causing no tooth sensitivity.

How Does Teeth Whitening Toothpaste Work?

Teeth whitening toothpaste targets the enamel of the teeth, which is the (tooth surface) outer layer that protects the sensitive layers underneath (dentine). It works by gently removing surface stains, restoring the natural whiteness of your enamel. Over time food and drinks stain and discolour the teeth and if you’ve never whitened your teeth before you may have noticed your teeth darken as you age. Having a stain removal, high quality maintenance product is essential to keeping your teeth white and bright for longer.

Dual-Action White Whitening Formula

Our teeth whitening toothpaste is different from others. It’s been created by a dentist for a start! With a dual-action formula it is designed to target surface stains and deep-seated discolouration effectively. It works to lift away extrinsic stains from the enamel, revealing a brighter, whiter smile.


Gentle Abrasives

Unlike harsh abrasives found in some whitening products, our teeth whitening toothpaste features gentle polishing agents that delicately buff away surface stains without causing damage to the enamel containing only 0.01% of Hydrogen Peroxide. This ensures a safe and gentle whitening experience for brighter teeth, suitable for daily use and not to mention the fact that it does all of this without causing any sensitivity.


Whitening Agents

I’m not sure about you but I have tried every teeth whitening toothpaste out there and more often than not I was really disappointed with the outcome! Often companies make big claims that the toothpaste is going to transform your teeth into a ‘Max White’ smile and quite frankly that’s just not the case. I think it’s important for people to understand that whitening toothpaste is more of a stain removal and maintenance product so make sure you’re not misled when purchasing. At the core of our formula lies potent key ingredients that have been meticulously chosen for their efficacy and safety. These agents penetrate the enamel, breaking down stubborn stains and discolouration at a molecular level.

Enamel Protection

While stain removal and natural teeth whitening is our primary goal, we understand the importance of maintaining the integrity of the enamel. That’s why our teeth whitening toothpaste is fortified with enamel-strengthening minerals and protective ingredients. This helps to safeguard against sensitive teeth and erosion, ensuring optimal oral health.


Active Ingredients

We pride ourselves on using natural ingredients which do not cause sensitive teeth wherever possible. Our diamond dust teeth whitening toothpaste will always be SLS and animal-cruelty-free as well as vegan friendly. We do this by harnessing the power of nature to enhance the effectiveness of our products. From botanical extracts to mineral-rich compounds, each ingredient is carefully selected to deliver maximum whitening benefits while minimising environmental impact and targeting plaque build up.


Diamond White Smile

This isn’t just a regular toothpaste; it’s an advanced teeth whitening toothpaste! This teeth whitening toothpaste actively works to gently remove teeth stains with active brightening ingredients that have been carefully selected to lift stains and discolouration from the surface of your teeth. Icy Bear Dental Diamond Dust Teeth Whitening Toothpaste is a daily toothpaste that features our signature Icy Fresh menthol flavour, leaving you with a lasting fresh feel.


The inclusion of real diamonds isn’t just for show – it possesses unique properties that contribute to whiter teeth and the effectiveness of our toothpaste. Known for their ability to polish tooth enamel and enhance light reflection gently, diamonds help to amplify the whitening effects, leaving discoloured teeth shiny and gleaming, all without damaging the enamel due to its low RDA (relative dentine abrasiveness).

Best Teeth Whitening Toothpaste (1)

The Story Behind Icy Bear Dental

The Polar Bears of the Arctic are majestic animals that represent strength, beauty, whiteness, and snow. Our logo is a polar bear made from geometric shapes, including a diamond at the heart of the bear. Diamond dust is one of the key ingredients in our teeth whitening toothpaste that contains all vegan-friendly and animal cruelty free ingredients. We know that a confident smile makes us feel powerful and strong, and we are committed to making a positive impact on the world that we live in. A bright smile starts from within by doing good and feeling good.

At Icy Bear Dental, we are committed not only to providing top-quality dental products but also to making a positive impact on the world around us. That’s why we’re proud to partner with the World Wildlife Fund (WWF), a global conservation organisation dedicated to protecting the planet’s biodiversity and ecosystems. As part of our commitment to environment,a percentage of all sales made through our website on our diamond dust toothpaste goes directly to supporting WWF’s vital conservation efforts.

By choosing Icy Bear Dental products, you’re not only investing in your dental health but also contributing to the protection of our planet’s precious wildlife and habitats. Learn more about WWF and their incredible work by visiting their website here.

Join the Icy Bear Dental Family!

But don’t just take my word for it – invest in your little piece of luxury teeth whitening toothpaste with Icy Bear Dental's Diamond Dust Whitening Toothpaste and see the difference for yourself.

Join the ranks of our satisfied customer reviews who rave about their new smiles:


“Feeling that my teeth had become stained - I drink black tea/coffee - I bought Icy Bear Diamond toothpaste and used it morning and night as part of my daily routine.
After less than two weeks, a colleague asked if I’d whitened my teeth - more than happy with that question and as I hadn’t nor had I told anyone at work that I was using Icy Bear toothpaste, proving it works! A fabulous, non-foamy toothpaste that leaves your mouth feeling fresh for ages!” – Jo Murphy.

Elevate Your Smile to New Heights

Ready to elevate your oral care routine to new heights of luxury and brilliance?

Treat yourself to the ultimate oral care luxury and let your smile shine like never before with Icy Bear Dental.

Icy Bear Dental's Diamond Dust Teeth Whitening Toothpaste will help you wave goodbye to stains that won't go away. Visit our website here to explore our full range of premium oral care products, including ourTeeth Whitening Toothpaste.

Best Teeth Whitening Toothpaste (2024)

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